DIGITAL adoption has certainly transformed our lives, making daily chores easier and automating complicated or cumbersome tasks. While information technologies have indeed improved lifestyles for the digitally-literate, many others, such as the elderly, are grappling with digital adoption. Meanwhile, the pandemic’s acceleration of digitalisation has deepened the digital divide, as many older Malaysians struggled to access essential goods and services, available only online. Fortunately, TM stepped up to this challenge to ensure that the nation’s digital adoption would be truly inclusive. During the pandemic, TM saw a 2.95 increase (avg. usage in November 2019 vs 2021) in Internet usage amongst unifi subscribers aged 56 and above. To help smooth the path to using digital technologies amongst the ageing population, it was essential to overcome the following barriers: access, installation, design, and trust.
Last year, unifi launched five #unificares initiatives to transform its end-to-end customer experience, providing more proactive support and convenience beneficial to the elderly. Despite being separated from family members, troubleshooting can now be conducted remotely. In addition, unifi Elite, a specially-trained team of experts, are at their disposal through tailor-made consultation to further enhance their connectivity experience at home or on business premises. Digital innovations in the healthcare industry are making it easier for the elderly to look after themselves. New coping strategies, involving the accelerated adoption of telemedicine, smart health, and other technologies, are slashing hours of waiting time and improving patient care.
TM One, the enterprise arm of TM, has simplified the electronic medical records platform, and channels patients, healthcare providers and funders into a single, secured, standardised and cost-effective solution. Its virtual medical consultation, powered by the REMEDI digital healthcare ecosystem via 5G provides clarity, minimising missed diagnosis. TM also supports the aspirations and needs of older persons in the business world. With TM’s digital solutions, retirees wishing to participate in society as fully-fledged digital citizens are able to use the Internet to maintain their independence, participate in social activities as well as manage their own businesses easily.
Just last month, unifi business unveiled its one-stop centre business solution to accelerate digital adoption amongst MSMEs. With a unified ecosystem for consultation, connectivity, digital solutions and specialised services, older Malaysians can leverage the unifi. Business Solutions and its business consultants, for a worry-free digital transformation. Digitalisation is one of the most powerful drivers and potential enablers of positive change across generations. Through TM’s human-centred technology approach, TM remain committed to enabling and improving the lifestyle of the rakyat including the older generation, to ensure enjoyable, productive and healthy golden years.