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Klik Dengan Bijak

“Klik Dengan Bijak” Campaign



The rapid development of communications technology and multimedia as well as the positive growth of broadband penetration throughout the country feared will be affecting the value of Malaysian nation’s cultures if immediate steps are not taken to nurture positive internet use based on National Principles. The skyrocketing rate of cybercrime threat is also a worrisome issue but then through effective enforcement and educational-based approach towards the mass may able to reduce the statistic.

Objective
 
Among the proactive actions taken by the Commission is initiating a Public Awareness on Internet Safety Campaign with ‘Klik dengan Bijak’ (“Click Wisely”) as the main theme which aiming for safety, security and responsibility.
 


Target Audience
 
The campaign is targeted at those people most vulnerable to the threat of cybercrime especially the children, youth and parents and guardians.
 
Main Message
 
The essential message of the campaign is centered on National Principles which is encompassing the life of every Malaysian regardless of their age and background. Acculturation of National Principles in the daily internet use will be educated through various activities and initiatives organize by the Commission.
 
Furthermore, this campaign will be in conjunction with “Kempen Budi Bahasa dan Nilai-Nilai Murni” serves as an essential component in line with National Policy Objective under Communication and Multimedia Act 1998.
 
Through this campaign, it is hoped that the positive development of broadband usage not just can be used to generate the national economic growth but also beneficial in maintaining Malaysian values based on the National Principles.

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It is the quality of the human capital that will determine if we can meet our aspirations of achieving a high value, and high income, economy by 2020. As we progress towards becoming a developed nation, we must do our part to equip fellow Malaysians with the skills and knowledge to succeed as a productive member of the knowledge-led economy.

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Malaysians are now more exposed to the various media platforms than in previous years. As the authority and custodian of the Communications and Multimedia Act 1998, Postal Services Act 2001 and Digital Signature Act 1997, the Commission’s functions and responsibilities are becoming increasingly more apparent and significant.


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